The global citronella oil market generated USD 474.96 million in revenue in 2023 and is projected to grow at a CAGR of 5.26% from 2024 to 2033, reaching approximately USD 793.03 million by 2033. This steady growth is driven by consumers’ rising preference for natural and premium fragrances, supported by higher disposable incomes and evolving lifestyles. Additionally, citronella oil’s effectiveness as a natural pest control solution in agriculture has expanded its applications beyond personal care, creating new opportunities for producers and suppliers.
Citronella oil is an essential oil extracted from the leaves and stems of different species of lemongrass (primarily Cymbopogon nardus and Cymbopogon winterianus). It is valued for its fresh, citrusy aroma and widely used in perfumery, cosmetics, soaps, and as a natural insect repellent.
Historical Growth and Evolution
Historically, citronella oil was mainly used in traditional medicine and local perfumery. Its commercial importance expanded significantly in the 20th century with the growing demand for natural insect repellents and green household products. Over recent decades, improved distillation processes, global trade, and rising awareness about natural and organic products have further increased its market potential.
Major Product Segments and Key Platforms
Citronella oil is used in:
Aromatherapy & fragrances: Perfumes, candles, and air fresheners.
Personal care products: Lotions, soaps, shampoos.
Agricultural applications: Biopesticides and insect repellent sprays.
Household goods: Cleaning agents and natural insect control.
Sales occur through specialty stores, health and wellness outlets, online platforms, and direct sales to cosmetic and food manufacturers.
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Market Dynamics
Drivers:
Rising consumer demand for premium, natural, and chemical-free fragrances.
Increased global awareness of the environmental and health benefits of plant-based pest control.
Broader applications in personal care, home care, and agriculture.
Restraints:
Seasonal and climate-related variability affecting citronella crop yields.
Price volatility driven by fluctuating raw material supply.
Opportunities:
Innovation in organic certified citronella oil products.
Expanding use in eco-friendly agriculture and integrated pest management.
Growth in emerging markets where demand for natural wellness and beauty products is accelerating.
Market Segmentation
By Type:
Ceylon citronella oil (Cymbopogon nardus)
Java citronella oil (Cymbopogon winterianus)
By Genre (Application):
Personal care & cosmetics
Household products & cleaners
Food & beverages (as a flavoring agent)
Agriculture & pest control
Others (aromatherapy, candles)
By Distribution Channel:
Supermarkets & hypermarkets
Specialty stores (natural product retailers)
Online platforms
Direct B2B sales to manufacturers
By Region:
North America
Europe
Asia-Pacific
Latin America
Middle East & Africa
Competitive Landscape
Key players driving the citronella oil market include:
Van Aroma
Rajkeerth Aromatics and Biotech Pvt Ltd.
Nanchang Yang Pu Natural Essence & Spice Co., Ltd.
Jiangxi Hengcheng Natural Perfume Oil Co., Ltd.
Yunnan Aroma Source Manufacturing Co., Ltd.
Kanta Enterprises Pvt Ltd.
These companies focus on quality certifications, organic production, and expanding their distribution networks to meet growing global demand.
Region-wise Trends
Asia-Pacific: Largest producer and consumer, driven by traditional use and strong local manufacturing.
North America: Rising popularity in natural household products and premium aromatherapy.
Europe: Demand supported by eco-friendly regulations and preference for certified organic essential oils.
Latin America & Middle East: Emerging markets adopting citronella oil in agriculture and wellness sectors.